Software & Technology

UX Research

Design it

Design it, Before You Build it

In this episode, Giovanni Henao, UX Partnership Manager at WANDR, talks about the importance of investing in UX Research and its benefits to UX Design.

The first episode of the WandrFul Design podcast focuses on the importance of design before construction. The guest, Geo, shares his experience in sales and his role at Wander. They discuss the importance of stakeholder alignment, investing in user research, and collaborating with design agencies. Geo emphasizes the importance of having a clear vision and being open to design experts' guidance.

Interview with Geo about his career path and professional achievements Geo has worked in sales and training in various industries for over 10 years. One of Geo's greatest achievements is his ability to separate his skills from his persona and apply them effectively in different industries.

Challenges of adaptation in a changing environment The personal challenge of committing to a healing diet. Adapting to the current environment and its impacts on the tech industry. The importance of preparation and effective communication in design projects.

The importance of organization and preparation in user experience design Companies are not ready to start tomorrow if needed. Information architecture and user flows are key to preparing and working with design agencies. Proper documentation and design systems are essential for efficiency and collaboration in design.

Importance of user experience in product design Involvement of leadership team in user-centered design. Need to identify users and conduct research to improve user experience. Companies seek external agencies for process, talent, and fresh perspective.

The importance of having an agency for project development Having a trained eye to provide feedback and work without direct supervision. Collaborating with the agency helps avoid project scope creep. The agency offers a wide range of resources and experience in multiple industries. Hiring an agency allows for faster and higher-quality delivery than hiring internal staff.

Importance of scoping process in the design agency industry Wide variety in the industry for agencies. The scoping process is crucial to avoid surprises and establish clear costs. The location of the team can influence the project cost.

Importance of alignment and talent management in international teams Having talented agencies outside the US can offer lower prices but management challenges. Alignment of visions and processes between clients and the team is crucial for project success. Creating a safe space for all stakeholders' contribution enhances project understanding and effectiveness.

Importance of alignment in stakeholder interviews and workshops Alignment in stakeholder interviews and workshops is crucial for product development. Detecting disconnects early is essential to avoid issues and ensure customer satisfaction. Clients recognizing the value of design and research is essential for successful collaboration.

Design before build: the key to success in app development Care in experience and design is crucial in app development. Investing time in design before construction is essential for effective results.

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