Identify pain points with a UX Audit
Our process
Discovering product market fit to delight cybersecurity specialist
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UX Audit FAQs
What is a UX Audit?
A UX Audit is a thorough assessment that effectively pinpoints potential usability issues within digital products. By analyzing data, conducting user interviews, and heuristic evaluation, UX audits can provide key insights that lead to data-driven solutions. We believe great products are a result of understanding where the problem comes from and asking the right questions to the right people--that’s why we embed both qualitative and quantitative UX research throughout our process.
What are the benefits of investing in a UX Audit?
Investing in a UX audit will ensure that your product is competitive in today's marketplace. By analyzing user behavior, conducting user interviews, and uncovering friction in your user experience will lead to increased conversion, engagement, and retention. As a result, this will lead to more revenue, which directly impacts your company's bottom line.
We’re an enterprise company, how does the UX Audit affect our existing product roadmap?
The first step in our process is to conduct Stakeholder Interviews--this gives us insights into what was already planned in your product roadmap. The UX Audit will then provide insights as to how far you are from achieving your product goals and what are the necessary steps to get there.
Our recommendations are rooted in your business goals, target audience, product features, technical architecture, and industry knowledge. This may or may not change your product roadmap, but what’s important to know is that these recommendations will help you be successful in the final outcome.
We’re a startup company, is it too soon to do a UX Audit?
No it's not. Almost any company could benefit from a UX Audit, even if you're just starting out. If your product is on the 'lighter' version, we will focus more on UX research and interviewing users to provide you with insights on what is needed to evolve your product.
What are the deliverables included in the UX Audit?
We will determine during kickoff what are the outcomes you are looking for in the audit, which will impact the final deliverables. The deliverables may include, but are not limited to:
- User Interview Reports
- User Flow Analysis
- Screen markups
- Heuristic Evaluation
- Product Roadmap Recommendation
How often should we conduct a UX Audit?
The recommended frequency of a UX audit depends on the scale of your product. As a small startup, we recommend that you conduct a UX audit at least once a year.
In an Enterprise company, we recommend that you conduct a UX audit once a quarter. This frequency gives your organization the right amount of visibility into what’s causing churn, how to keep users engaged, and keep your product team focused on producing new features instead of being bogged down in fixing usability issues.
How much does a UX Audit cost?
Our audit costs $30,000 which includes the standard number of user interview payouts.
We also offer custom proposals for organizations looking to collect additional data outside the standard audit.
How long does it take to conduct a UX audit?
Our standard process to conduct the audit takes 4 weeks.
We also offer custom proposals for organizations that are looking to collect data for a longer period of time.