Medtrainer

MedTrainer is an all-in-one solution for healthcare compliance.

SERVICE

Design Thinking Workshop
UX/UI Design

CLIENT

Medtrainer

DATE

January 2021

Website

Coming soon

Overview

MedTrainer is an all-in-one solution for healthcare compliance. They make sure clients always stay on top of compliance requirements relevant to their organization.

Process and Deliverables

Design Thinking Workshop
User Research
Art Direction
Usability Testing
UI/UX Design for Website

The Challenge

Our challenge for this project was to provide site visitors with a better understanding of the product offerings and how those could be tailored to customer’s specific industry.

The old website did not highlight the value proposition clearly, and visitors often did not get to see all the solutions that MedTrainer offers.

Our team had to learn about each solution, identify customer needs and guide them to the right products that will help meet those specific concerns in a 2-month timeline.

The Goal

Our goal was to overhaul their landing page with a focus of scheduling more demos or contacts.

Before the website redesign, MedTrainer had a low conversion rate. We wanted to create a brand that people understood, drive demo requests and at least double the conversion rate.

Simplicity for a Complex Product

In our process of designing a better site, we interviewed HR representatives in healthcare (our target market) to understand how we could better explain MedTrainer and create content that resonated with their pain points.

We delivered a modern site for healthcare that explained a complex product in a very simple and effective manner. Users were able to understand the product offering with a simple glance and comprehend the value that a system like MedTrainer could bring.

In the end, our final designs proved to provide a better overview of what the MedTrainer solutions were.

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Services we provide

Design Systems

Scaling design is difficult when there are so many inconsistencies in your product. With a proper design system, your entire product team can produce much more efficiently, provide consistency to your users and help eliminate technical gaps.

Deliverables include, but not limited to:

Brand Guidelines & Design Principles
Design Ops
Components Library

Go to service

User Onboarding

First impressions can be overwhelming. That’s why we believe Onboarding UX should never be an afterthought. Helping your users navigate through new features will bring you to new heights: upgraded conversion rates, long-term retention, and discoverability, among others.

Deliverables Include:

Onboarding Audit
Onboarding Flow
Recommended email onboarding

Go to service

UX Audit

User retention requires a data-driven approach. By understanding your users’ journey —step by step— we can recommend how to prevent drop off stages, pain points, and bottlenecks. We uncover user behaviors through qualitative and quantitative methods to audit your product.

Deliverables include, but not limited to:

Analytics Report
UX Research (User Interviews)
Recommended User Flow

Go to service

UI/UX Design

Great design is engaging and can scale easily. Our data-driven approach identifies the root cause of bad UX and gets you back on track to acquiring more customers. Research is embedded throughout our process and our design is constantly validated through usability tests.

Deliverables include, but not limited to:

UX Research
User Flows
Design System

Go to service

Design Thinking Workshop

Invest in a full-day workshop with one of our industry experts. The workshop is built to help your team think outside their daily tasks. We will create a customized agenda to help align product vision, brainstorm new ideas and prioritize action items.

Deliverables include, but not limited to:

Customized workshop agenda
Full day facilitation (remote or in-person)
2 Follow-up consultation calls

Go to service

Startup MVP

From startup idea to solid head start. WANDR's experts will design, test, and budget your product concept with industry experts in just 4 weeks. You'll get everything you need to pitch to investors and partners.

Deliverables include, but not limited to:

Interactive product prototype
Product pricing comparison
Pitch deck

Go to service

Learn More

Services we provide

Design Systems

Scaling design is difficult when there are so many inconsistencies in your product. With a proper design system, your entire product team can produce much more efficiently, provide consistency to your users and help eliminate technical gaps.

Deliverables include, but not limited to:

Brand Guidelines & Design Principles
Design Ops
Components Library

go to service

User Onboarding

First impressions can be overwhelming. That’s why we believe Onboarding UX should never be an afterthought. Helping your users navigate through new features will bring you to new heights: upgraded conversion rates, long-term retention, and discoverability, among others.

Deliverables Include:

Onboarding Audit
Onboarding Flow
Recommended email onboarding

UX Audit

User retention requires a data-driven approach. By understanding your users’ journey —step by step— we can recommend how to prevent drop off stages, pain points, and bottlenecks. We uncover user behaviors through qualitative and quantitative methods to audit your product.

Deliverables include, but not limited to:

Analytics Report
UX Research (User Interviews)
Recommended User Flow

go to service

UI/UX Design

Great design is engaging and can scale easily. Our data-driven approach identifies the root cause of bad UX and gets you back on track to acquiring more customers. Research is embedded throughout our process and our design is constantly validated through usability tests.

Deliverables include, but not limited to:

UX Research
User Flows
Design System

go to service

Design Thinking Workshop

Invest in a full-day workshop with one of our industry experts. The workshop is built to help your team think outside of their daily tasks. We will create a customized agenda to help align product vision, brainstorm new ideas and prioritize action items.

Deliverables include, but not limited to:

Customized workshop agenda
Full day facilitation (remote or in-person)
2 Follow-up consultation calls

Startup MVP

From startup idea to solid head start. WANDR's experts will design, test, and budget your product concept with industry experts in just 4 weeks. You'll get everything you need to pitch to investors and partners.

Deliverables include, but not limited to: