K-Laser approached us to design the graphical interface of their devices. The project required a good level of understanding on how the hardware operated and the features it provided.
Our research and discovery phase, we realized the interface had to overcome a number of challenges:
We redesigned the UI taking into consideration the constraints that we came up during our research. The menus, to the color palette and the sizes and shapes of all the elements on the digital display, were combined in a simple, intuitive and useful interface.
SMAR7 produces a suite of apps that Shopify store owners get more revenue out of their online businesses.
One of their most popular apps, the SMAR7 Bundle Upsell, allows store owners to create custom popups that offer discounts, special promotions or free shipping to their customers when they perform a certain action.
After our initial discovery phase, we determined that there were two very different personas we needed to address:
• Employees: A mobile app so they could easily refer people from their network with the convenience of their phones.
• Companies: A web app to manage job openings, recruiting processes and bounty payments for referral providers regardless of their operating system.